Monthly Archives: May 2011

Lightweight Models and Cost-Effective Scalability: Less is More

So what does Lightweight Models and Cost-effective Scalability mean? Rather than engaging a large software development team to create a complex product – they engage small teams and release functionality in increments. Instead of a large marketing budget they rely … Continue reading

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Leveraging the long tail : OurDeal

What does leveraging the Long Tail means? It describes the retailing strategy of selling a large number of unique items in relatively small quantities – usually in addition to selling fewer popular items in large quantities.The distribution and inventory costs … Continue reading

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